Nick Luck
Broadcaster and Writer
85,357
Followers
3,368
Following
30,289
Tweets
28.0
Avg Engagement
432
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @nickluck's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2009-03-25
- Verification:No
- Location:London
Data Summary
- Tweets Analyzed:3,246
- Avg Likes per Tweet:8.8
- Avg Retweets per Tweet:19.2
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,246 tweetsHis tweets typically receive a moderate to high number of likes and retweets, indicating a loyal and engaged following. The engagement is consistent across his posts.
8.8
Avg Likes/Tweet
19.2
Avg Retweets/Tweet
28,621
Total Likes
62,414
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
3
Median Retweets
12
75th Percentile
32,824
Top Tweet
0.33
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
29.1%
Original
16.0%
Replies
50.8%
Retweets
4.1%
Quotes
0.0%
Threads
0.2%
With Media
75.1%
With Links
20.0%
With #Tags
85.4%
With @Mentions
46.2%
With Emojis
187
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.55
Reply/Original Ratio
0.08
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
83.9%
Weekday Posts
16.1%
Weekend Posts
Top Hashtags
Most Mentioned
Want This Report as PDF?
We're building PDF export for these analytics reports. Register your interest to get early access.
Content Strategy Analysis
Based on 3,246 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1,649 retweets (51% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,246 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersHis audience is primarily interested in horse racing, with a focus on professional athletes and notable horses. The audience seems to appreciate both news and personal stories.
Average
Audience Quality
21.9%
Suspicion Index
31.9%
Low-Quality %
56
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
46.6%
Empty Bio
26.3%
<10 Tweets
10.4%
Mass Following (>2K)
0.0%
New (<90 days)
36.6%
Low Ratio (<0.1)
0.0%
New (<180 days)
88.4%
No URL
17.1%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
25,871,445
Total Potential Reach
56
Median Follower Reach
233
75th Percentile Reach
7.8%
>1K followers
1.3%
>10K followers
0.4%
>50K followers
0.2%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
50.7%
Creators
5,074 accounts
22.9%
Consumers
2,294 accounts
26.3%
Dormant
2,632 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
138
Verified Followers
1.38% of total
786
Protected Accounts
7.86% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,097,849 | Wrestler | Wrestling, Motivation, Self-promotion |
| @jimmy9 | 1,177,966 | Cricketer | Cricket, Management, Media |
| @SteveKornacki | 701,571 | Political Correspondent | Politics, News, Author |
| @kimKBaltimore | 536,337 | Politician | Conservative, Politics, Maryland |
| @CameronWhite152 | 368,704 | Cricketer | Cricket, Adelaide Strikers, Instagram |
| @tom_watson | 293,555 | Author | Books, Podcasting, Music |
| @CraigRevHorwood | 288,576 | Entertainer | Dancing, TV, Drag Queen |
| @BBCSteveR | 244,414 | Correspondent | Russia, Politics, Culture |
| @conquerer1 | 236,145 | Entertainer | MUSIC, AWARDS, CELEBRITIES |
| @FootbaIlComedy | 156,311 | Comedy Football | Football, Comedy, Vines |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
5,341
Followers With Bio
4,659
Followers Without Bio
53.41%
% With Bio
46.59%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
Buy Follower Data
Export full follower list with profile details, bios, locations, and follower counts as CSV.
Buy Followers - from $15Buy Tweet Data
Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,246 analyzed39,656
Combined Engagement
2,765
Total Likes
36,891
Total Retweets
7,931
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
80%
With @Mentions
100%
With Links
Topical Analysis:
RT @RoyalFamily: As The Queen's Committal Service comes to a close, Her Majesty's Piper plays a lament. https://t.co/4DVIUuCoPO
RT @holland_tom: If Shakespeare has taught me anything, it’s that royals talking to ghosts never ends well https://t.co/mkNdWiY3dy
The sun sets on a glorious career - next stop #LuckonSunday for @_Davy_Russel_ - see you all in the morning 9am @RacingTV https://t.co/LgQBisaPxf
Cape Gentleman this morning after successful surgery on injured tendon. He will recuperate in 🇮🇪 before retiring with his new owner in 🇺🇸 https://t.co/OOjEZLQpYi
RT @RacingPost: Her Majesty Queen Elizabeth II 1926 - 2022 https://t.co/J9bAmGBh5S
Key Insights & Takeaways
He often shares personal and emotional moments related to horse racing, which resonates with his audience. He highlights key figures and horses, which adds value and relevance to his content. His use of links suggests he provides additional context or details for his followers.
Strengths
- + Established follower base of 85,357
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @nickluck reveals an growing Twitter presence with 85,357 followers. The account demonstrates a content-creator strategy, averaging 28.0 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
Need Programmatic Access?
We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.
Register Interest for API Access