Norfolk County Council
Hello, #Norfolk County Council here. We tweet about things that are important to people who live and work in Norfolk. Monitored 9am-5pm weekdays (not bank hols)
57,610
Followers
2,458
Following
27,231
Tweets
7.9
Avg Engagement
475
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @NorfolkCC's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2009-03-11
- Verification:Yes
- Location:Norfolk, UK
Data Summary
- Tweets Analyzed:3,248
- Avg Likes per Tweet:2.2
- Avg Retweets per Tweet:5.7
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,248 tweetsThe account maintains a steady level of engagement, with tweets receiving an average of 79 likes and 29 retweets. Engagement is likely higher during significant events or announcements.
2.2
Avg Likes/Tweet
5.7
Avg Retweets/Tweet
7,101
Total Likes
18,557
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
1
Median Retweets
6
75th Percentile
6,998
Top Tweet
0.14
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
51.8%
Original
32.4%
Replies
13.1%
Retweets
2.7%
Quotes
0.0%
Threads
0.3%
With Media
74.4%
With Links
26.6%
With #Tags
57.1%
With @Mentions
31.1%
With Emojis
223
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.63
Reply/Original Ratio
0.21
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
91.7%
Weekday Posts
8.3%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,248 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 424 retweets (13% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,248 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe audience consists mainly of residents and workers in Norfolk, with a focus on local community engagement. The content is tailored to inform and educate about local issues and services.
Below Average
Audience Quality
37.5%
Suspicion Index
100.0%
Low-Quality %
12
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
100.0%
Empty Bio
100.0%
<10 Tweets
0.0%
Mass Following (>2K)
0.0%
New (<90 days)
0.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
81.5%
No URL
100.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
18,160,397
Total Potential Reach
12
Median Follower Reach
104
75th Percentile Reach
5.6%
>1K followers
0.6%
>10K followers
0.1%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
0.0%
Creators
0 accounts
0.0%
Consumers
0 accounts
100.0%
Dormant
10,000 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
0
Verified Followers
0.0% of total
829
Protected Accounts
8.29% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,090,610 | Wrestler | Wrestling, Motivation, Self-promotion |
| @snakebitewright | 209,103 | Professional Darts Player | Darts, Scottish, Family |
| @madverse | 137,088 | Poet | poetry, Dada, Surrealism |
| @hertscc | 104,853 | Government | - |
| @DrHilaryJones | 88,499 | Doctor | Health, Medicine, Publicity |
| @busrasanay | 84,355 | Journalist | Haber, Spiker, TEDx |
| @sambyram93 | 83,579 | Footballer | Football, London, Adidas |
| @ICOnews | 82,363 | Regulator | - |
| @jameslhbartlett | 76,548 | Entrepreneur | Business, Innovation, Life-long Learning |
| @MHFAEngland | 58,688 | Mental Health Trainer | Mental health, support, vision |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
5,202
Followers With Bio
4,798
Followers Without Bio
52.02%
% With Bio
47.98%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,248 analyzed9,550
Combined Engagement
0
Total Likes
9,550
Total Retweets
1,910
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
80%
With Hashtags
100%
With @Mentions
60%
With Links
Topical Analysis:
RT @CMO_England: The great majority of adults have been vaccinated. Four weeks working on a COVID ward makes stark the reality that the majority of our hospitalised COVID patients are unvaccinated and regret delaying. Some are very sick including young adults. Please don't dela
RT @mentalhealth: This Mental Health Awareness Week we're on a mission to let everyone living in loneliness know that their mental health matters. Let's tackle loneliness together. Say #IveBeenThere #MentalHealthAwarenessWeek https://t.co/8gUN9hAdej
RT @NorfolkPolice: The unexploded bomb in #GreatYarmouth detonated earlier during work to disarm it. Our drone captured the moment. We can confirm that no one was injured. Public safety has been at the heart of our decision making all the way through this operation, which we know
RT @Platinum2022: The Queen stands on the brink of history as her reign approaches 70 years. The #PlatinumJubilee - one day to go. https://t.co/VzeCE70ihq
RT @metoffice: Weather warnings have been updated in association with #StormEunice Stay #WeatherAware ⚠️ https://t.co/0Dwyx5cevB
Key Insights & Takeaways
The account often shares messages of condolence and national significance, indicating a focus on community sentiment and shared experiences. The content includes educational updates, such as changes to the highway code, showing an effort to inform the public about important local regulations. The account is active during weekdays, with limited engagement on weekends and public holidays, suggesting a structured communication schedule.
Strengths
- + Established follower base of 57,610
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @NorfolkCC reveals an growing Twitter presence with 57,610 followers. The account demonstrates a content-creator strategy, averaging 7.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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