Peter Hook

Peter Hook

@peterhook

The only official X account of Peter Hook - bassist/co-founder of Joy Division & New Order. On tour in 2024 in 🇬🇧🇮🇪🇲🇽🇺🇸🇨🇦🇦🇺🇳🇿! Ticket link below.

Manchester, England https://linktr.ee/peterhook_thelight Joined 2011-03-14 Date of Analysis: Dec 16, 2025

115,527

Followers

618

Following

22,434

Tweets

46.8

Avg Engagement

706

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @peterhook's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2011-03-14
  • Verification:No
  • Location:Manchester, England

Data Summary

  • Tweets Analyzed:3,182
  • Avg Likes per Tweet:39.3
  • Avg Retweets per Tweet:7.5
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,182 tweets

Peter Hook's tweets typically receive a high number of likes and retweets, reflecting the strong emotional connection his content fosters. His personal and heartfelt messages resonate deeply with followers, encouraging interaction and shared sentiment.

39.3

Avg Likes/Tweet

7.5

Avg Retweets/Tweet

125,050

Total Likes

23,951

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

1

Median Likes

2

Median Retweets

33

75th Percentile

6,005

Top Tweet

0.41

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

20.4%

Original

42.0%

Replies

35.2%

Retweets

2.5%

Quotes

0.0%

Threads

6.2%

With Media

64.9%

With Links

10.9%

With #Tags

93.2%

With @Mentions

20.6%

With Emojis

156

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

2.06

Reply/Original Ratio

0.07

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

65.4%

Weekday Posts

34.6%

Weekend Posts

Top Hashtags

#joydivision (72) #neworder (63) #timstwitterlisteningparty (57) #peterhook (50) #unknownpleasures (45) #closer (42) #peterhookandthelight (26) #live (22) #manchester (12) #hooky (11)

Most Mentioned

@peterhook (821) @joydivision (133) @alberthallmcr (89) @fac51hacienda (86) @o2apollomanc (83) @jd_central (82) @jack_bass_ (64) @thebarrowlands (61) @o2academybrix (56) @tim_burgess (51)

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Content Strategy Analysis

Based on 3,182 tweets

Content Type Distribution

Content Breakdown

Original Tweets 648 (20%)
Replies 1,336 (42%)
Retweets 1,120 (35%)
Quote Tweets 78 (2%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 1,120 retweets (35% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,182 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

His audience primarily consists of long-time fans of Joy Division and New Order, as well as music enthusiasts interested in his personal insights and tour updates. The audience is highly engaged and supportive, often expressing condolences and admiration for his work.

Good

Audience Quality

19.7%

Suspicion Index

23.6%

Low-Quality %

66

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

36.1%

Empty Bio

17.7%

<10 Tweets

13.0%

Mass Following (>2K)

0.0%

New (<90 days)

39.9%

Low Ratio (<0.1)

0.0%

New (<180 days)

81.7%

No URL

11.1%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

23,629,720

Total Potential Reach

66

Median Follower Reach

248

75th Percentile Reach

8.6%

>1K followers

1.2%

>10K followers

0.3%

>50K followers

0.2%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

64.6%

Creators

6,462 accounts

17.7%

Consumers

1,766 accounts

17.7%

Dormant

1,772 accounts

88

Verified Followers

0.88% of total

8.0%

Professional Bios

founder, dev, analyst, etc.

0.14

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Manchester, England (92) London, England (68) United Kingdom (61) London (56) England, United Kingdom (49) México (47) Los Angeles, CA (45) Glasgow, Scotland (42) Manchester (38) United States (37)

88

Verified Followers

0.88% of total

983

Protected Accounts

9.83% of total

7 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,093,711 Wrestler Wrestling, Motivation, Self-promotion
@NOH8Campaign 799,041 Activism equality, bullying, discrimination
@guster 504,940 Comedian music, band, humor
@ColinMurray 216,989 Presenter TV, Radio, Writing
@JanetMasonXXX 214,108 Adult performer Cougar, Size Queen, Adult Internet
@vegaradio 204,790 - -
@OzKaterji 201,035 Journalist conflict, human rights, Middle East
@OfficialAitch 199,242 Rapper Music, Management, Contact
@TheHypeMagazine 186,324 Media Music, Entertainment, Lifestyle
@mattmoneysmith 177,107 Sports Broadcaster Sports, Chargers, Radio

Top Keywords in Follower Bios

music (718) love (240) lover (221) life (186) views (156) rock (150) writer (122) things (118) dad (116) husband (114)

Top Hashtags in Follower Bios

#music (13) #gtto (10) #fbpe (9) #mufc (8) #blm (8) #1 (8) #art (6) #ynwa (6) #blacklivesmatter (6) #indie (6)

6,389

Followers With Bio

3,611

Followers Without Bio

63.89%

% With Bio

36.11%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,182 analyzed

20,268

Combined Engagement

18,616

Total Likes

1,652

Total Retweets

4,054

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

20%

With @Mentions

40%

With Links

Topical Analysis:

Music Tribute Fan Engagement Personal Reflection Tour Announcements
Peter Hook
@peterhook

Mark Lanegan was a lovely man. He led a wild life that some of us could only dream of. He leaves us with fantastic words and music! Thank god that through all of that he will live forever. RIP Mark. Sleep well. Love Hooky. X https://t.co/Xnx76y68YC

2022-02-22
Retweets: 613 Likes: 5,392 Engagement: 6,005
Peter Hook
@peterhook

66! I can’t quite believe it myself… Thank you for all of your wishes and kindest regards... I have one wish for you all too - a long, long, healthy &amp; happy life. Hopefully together! Cheers! Love Hooky 👴🏻 🎸 ❤️

2022-02-13
Retweets: 142 Likes: 4,357 Engagement: 4,499
Peter Hook
@peterhook

Such sad news about Janice Long. She was always a great friend and a great supporter of our music. She was a lovely lady and a pleasure to be around. RIP. ❤️

2021-12-26
Retweets: 151 Likes: 3,244 Engagement: 3,395
Peter Hook
@peterhook

Joy Division/New Order have been nominated for the Rock &amp; Roll Hall Of Fame - the 2023 @rockhall fan vote is now open &amp; we need your votes! You can cast your vote for Joy Division/New Order right now - and you can vote daily - here: https://t.co/boSbtIQy1y #RockHall2023

2023-02-04
Retweets: 555 Likes: 2,781 Engagement: 3,336
Peter Hook
@peterhook

What a shock… Paul Ryder was the archetypal solid, quiet, strong, dependable bass player. A lovely man - respectful &amp; charming. When they got back together I remember seeing them play &amp; he looked so happy. And they needed him back so much, he gave them soul &amp; passion.

2022-07-15
Retweets: 191 Likes: 2,842 Engagement: 3,033

Key Insights & Takeaways

Peter Hook often shares personal reflections and tributes to fellow musicians, indicating a deep emotional connection to the music community. His tweets frequently express gratitude and appreciation, highlighting the importance of fan support in his career. He uses his platform to announce tour dates and engage directly with fans, reinforcing his role as both an artist and a public figure.

Strengths

  • + Established follower base of 115,527
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @peterhook reveals an growing Twitter presence with 115,527 followers. The account demonstrates a conversation-first approach, averaging 46.8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025