RAINN
Helping survivors on the National Sexual Assault Hotline (800.656.4673) & DoD Safe Helpline (https://safehelpline.org/). Policy Updates - @rainnaction
74,297
Followers
2,860
Following
15,220
Tweets
57.0
Avg Engagement
1,166
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @RAINN's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2009-01-06
- Verification:No
- Location:Washington, DC
Data Summary
- Tweets Analyzed:3,206
- Avg Likes per Tweet:32.2
- Avg Retweets per Tweet:24.8
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,206 tweetsRAINN's tweets receive an average of 2,061 likes and 780 retweets, indicating a moderate level of engagement. Their content is primarily informational and educational in nature.
32.2
Avg Likes/Tweet
24.8
Avg Retweets/Tweet
103,303
Total Likes
79,565
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
17
Median Likes
10
Median Retweets
54
75th Percentile
10,985
Top Tweet
0.77
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
63.5%
Original
23.5%
Replies
8.6%
Retweets
4.4%
Quotes
0.0%
Threads
0.4%
With Media
84.5%
With Links
30.9%
With #Tags
29.4%
With @Mentions
10.5%
With Emojis
190
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.37
Reply/Original Ratio
0.51
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
81.6%
Weekday Posts
18.4%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,206 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 275 retweets (9% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,206 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersTheir audience includes survivors of sexual assault, advocates, and the general public interested in awareness and prevention. They also engage with policymakers and organizations through their Twitter activity.
Good
Audience Quality
16.3%
Suspicion Index
11.8%
Low-Quality %
135
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
17.3%
Empty Bio
10.9%
<10 Tweets
22.8%
Mass Following (>2K)
0.0%
New (<90 days)
30.6%
Low Ratio (<0.1)
0.0%
New (<180 days)
67.5%
No URL
6.3%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
48,579,726
Total Potential Reach
135
Median Follower Reach
559
75th Percentile Reach
16.2%
>1K followers
2.7%
>10K followers
0.8%
>50K followers
0.4%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
74.3%
Creators
7,430 accounts
14.8%
Consumers
1,477 accounts
10.9%
Dormant
1,093 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
172
Verified Followers
1.72% of total
1,257
Protected Accounts
12.57% of total
6 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,097,281 | Wrestler | Wrestling, Motivation, Self-promotion |
| @InStyle | 4,237,545 | Fashion influencer | Fashion, Beauty, Lifestyle |
| @jaketapper | 3,145,681 | Journalist | News, Politics, Journalism |
| @Nick_Offerman | 1,782,955 | Actor | comedy, woodworking, art |
| @louteasdale | 1,539,761 | Hairstylist | Fashion, Beauty, Music |
| @KChenoweth | 1,132,545 | Singer | Music, Broadway, Advocacy |
| @theneedledrop | 905,048 | Music Critic | Music, Veganism, YouTube |
| @cainmma | 890,744 | MMA Fighter | UFC, WWE, Heavyweight |
| @NOH8Campaign | 800,416 | Activism | equality, bullying, discrimination |
| @Adweek | 691,859 | Advertising | advertising, marketing, media |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
8,272
Followers With Bio
1,728
Followers Without Bio
82.72%
% With Bio
17.28%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,206 analyzed31,797
Combined Engagement
12,630
Total Likes
19,167
Total Retweets
6,359
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
60%
With Hashtags
80%
With @Mentions
60%
With Links
Topical Analysis:
In 2017, @taylorswift13 fearlessly shared her story of sexual assault in court. In honor of Sexual Assault Awareness & Prevention Month & #RAINNDay, Taylor Swift has made a generous gift to RAINN. Thank you for helping us ensure all survivors are believed and supported!
RT @Dbwagner104: This morning, Virginia Senator Amanda Chase (R) told her constituents from her Facebook page that "it's those who are naive and unprepared who end [up] raped." The most hideous and blatant victim-blaming of survivors imaginable. This hasn't gone national yet. L
RT @ABSOLUTvodka_US: This Valentine’s Day 💕, let’s be clear about one thing. Only a yes to sex is a Yes. RT this post today (2/14), and Absolut will donate $1 to @RAINN Drink Responsibly. #SexResponsibly For 21+ only. https://t.co/7FUjRGyVXo
If a friend shares that they've been sexually assaulted, here are a few ways that you can respond with kindness and empathy: https://t.co/JA6EQjMtsn #TheBachelor @BachelorABC
Watching or reading about "Surviving R. Kelly" and need to talk? The National Sexual Assault Hotline is here 24/7—800.656.HOPE and https://t.co/j9dQGwplI2.
Key Insights & Takeaways
RAINN focuses on raising awareness about sexual assault and providing resources for survivors. They emphasize the importance of empathy and support when responding to survivors. Their content often includes links to hotlines and policy updates, highlighting their advocacy role.
Strengths
- + Established follower base of 74,297
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @RAINN reveals an growing Twitter presence with 74,297 followers. The account demonstrates a content-creator strategy, averaging 57.0 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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