Ricardo S

Ricardo S

@RickSouza

Jornalista, editor-chefe do @sitetvpop. Aqui tem coisas sobre TV, cinema, séries e gastronomia, nem sempre nessa ordem | contato: [email protected]

São Paulo, Brasil https://www.tvpop.com.br/ Joined 2009-05-30 Date of Analysis: Dec 16, 2025

99,092

Followers

2,152

Following

66,083

Tweets

159.3

Avg Engagement

364

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @RickSouza's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2009-05-30
  • Verification:No
  • Location:São Paulo, Brasil

Data Summary

  • Tweets Analyzed:3,246
  • Avg Likes per Tweet:144.0
  • Avg Retweets per Tweet:15.3
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,246 tweets

His tweets receive an average of 11,207 likes and 677 retweets, indicating strong audience interaction. The high engagement suggests that his content resonates well with his followers and encourages participation.

144.0

Avg Likes/Tweet

15.3

Avg Retweets/Tweet

467,445

Total Likes

49,536

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

75

Median Likes

5

Median Retweets

150

75th Percentile

73,196

Top Tweet

1.61

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

76.0%

Original

15.8%

Replies

1.3%

Retweets

6.9%

Quotes

0.0%

Threads

0.0%

With Media

46.4%

With Links

37.0%

With #Tags

18.4%

With @Mentions

0.5%

With Emojis

128

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.21

Reply/Original Ratio

5.33

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

73.7%

Weekday Posts

26.3%

Weekend Posts

Top Hashtags

#quintaldacultura (184) #horanews (162) #faustãonaband (145) #brasilurgente (134) #jornaldacultura (123) #cidadealerta (120) #reis (120) #travessia (106) #programadoratinho (100) #bbb23 (100)

Most Mentioned

@sitetvpop (46) @bruno_dames (24) @wolkoff_victor (21) @blogteleguiado (20) @edisonlsm (13) @wands_ferreira (13) @nunooleon (12) @_estef_9618 (11) @esteffeson_9618 (11) @claratv15 (10)

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Content Strategy Analysis

Based on 3,246 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,466 (76%)
Replies 514 (16%)
Retweets 42 (1%)
Quote Tweets 224 (7%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 42 retweets (1% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,246 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The audience primarily consists of entertainment and food enthusiasts, likely aged 18-45, interested in pop culture and casual news. They engage actively with his content, showing a preference for humor and relatable commentary.

Average

Audience Quality

24.5%

Suspicion Index

30.4%

Low-Quality %

43

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

44.9%

Empty Bio

23.9%

<10 Tweets

13.3%

Mass Following (>2K)

0.0%

New (<90 days)

51.0%

Low Ratio (<0.1)

0.0%

New (<180 days)

89.0%

No URL

15.8%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

16,315,619

Total Potential Reach

43

Median Follower Reach

225

75th Percentile Reach

9.0%

>1K followers

1.4%

>10K followers

0.4%

>50K followers

0.2%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

57.8%

Creators

5,779 accounts

18.3%

Consumers

1,834 accounts

23.9%

Dormant

2,387 accounts

66

Verified Followers

0.66% of total

2.0%

Professional Bios

founder, dev, analyst, etc.

0.09

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

São Paulo, Brasil (224) Brasil (219) Sao Paulo, Brazil (153) Rio de Janeiro, Brasil (153) Rio de Janeiro, Brazil (104) Brazil (100) Rio de Janeiro (67) São Paulo (56) Brasília, Brasil (43) Curitiba, Brasil (42)

66

Verified Followers

0.66% of total

1,186

Protected Accounts

11.86% of total

4 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@andrizek 2,106,953 Sports Commentator Sports, Journalism, TV
@gugachacra 1,573,687 Journalist International Relations, Commentator, Columnist
@trajaza 739,457 Tarot Reader Tarô, Previsões, Consultas
@orlandourdaneta 544,619 Artist Art, Media, Speaking
@barbaragancia 532,119 Jornalista Polemics, Available, Copa 2040
@edutrevisan 359,588 Influencer Flamengo, Portela, BBB
@eurenesilva 324,372 Journalist Comunicador, Editor-chefe, Voz da Comunidade
@paulomathias 322,620 Broadcaster Family, Entrepreneurship, Media
@babadofamososrj 320,294 Entertainment News Notícia, Entretenimento, Humor
@Pavinatto 279,611 Jurista Law, Writing, Commentary

Top Keywords in Follower Bios

nao (410) tudo (182) vida (179) deus (170) aqui (152) jornalista (151) pra (127) sempre (112) account (106) voce (100)

Top Hashtags in Follower Bios

#vainafe (10) #bbb23 (10) #amorperfeito (5) #tresvezesana (4) #terraepaixa (4) #agrandeconquista (4) #teammedrado (4) #forabolsonaro (4) #todasasflores (4) #flamengo (3)

5,513

Followers With Bio

4,487

Followers Without Bio

55.13%

% With Bio

44.87%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,246 analyzed

105,979

Combined Engagement

100,217

Total Likes

5,762

Total Retweets

21,196

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

0%

With @Mentions

60%

With Links

Topical Analysis:

Tv Cinema Series Gastronomy Humor Pop Culture Media Commentary

Key Insights & Takeaways

His content often blends humor with cultural commentary, making it relatable and shareable He frequently references popular media and food, which aligns with his audience's interests The use of verified links suggests a focus on credibility and direct engagement with his audience

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 99,092
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @RickSouza reveals an well-established Twitter presence with 99,092 followers. The account demonstrates a content-creator strategy, averaging 159.3 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025