Deutsches Rotes Kreuz
Offizieller Account des Deutschen Roten Kreuzes. #DRK #HumanitäreHilfe
108,435
Followers
1,902
Following
12,564
Tweets
23.6
Avg Engagement
418
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @roteskreuz_de's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-05-20
- Verification:Yes
- Location:Berlin, Germany
Data Summary
- Tweets Analyzed:3,206
- Avg Likes per Tweet:14.0
- Avg Retweets per Tweet:9.6
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,206 tweetsThe account consistently receives a moderate number of likes and retweets, indicating a steady level of audience interaction. Its engagement is driven by timely and relevant content related to public health and crisis management.
14.0
Avg Likes/Tweet
9.6
Avg Retweets/Tweet
44,892
Total Likes
30,859
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
8
Median Likes
3
Median Retweets
22
75th Percentile
6,606
Top Tweet
0.22
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
61.0%
Original
20.1%
Replies
13.3%
Retweets
5.7%
Quotes
0.0%
Threads
0.1%
With Media
87.4%
With Links
71.9%
With #Tags
57.0%
With @Mentions
59.6%
With Emojis
257
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.33
Reply/Original Ratio
0.43
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
82.2%
Weekday Posts
17.8%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,206 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 425 retweets (13% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,206 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe primary audience includes individuals interested in humanitarian efforts, blood donation, and pandemic-related updates. It also reaches people affected by natural disasters and those seeking emergency assistance.
Average
Audience Quality
26.9%
Suspicion Index
33.1%
Low-Quality %
24
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
42.1%
Empty Bio
33.1%
<10 Tweets
11.3%
Mass Following (>2K)
0.0%
New (<90 days)
55.9%
Low Ratio (<0.1)
0.0%
New (<180 days)
83.4%
No URL
24.1%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
31,348,236
Total Potential Reach
24
Median Follower Reach
168
75th Percentile Reach
7.1%
>1K followers
1.0%
>10K followers
0.3%
>50K followers
0.2%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
48.3%
Creators
4,834 accounts
18.6%
Consumers
1,860 accounts
33.1%
Dormant
3,306 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
68
Verified Followers
0.68% of total
940
Protected Accounts
9.4% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,093,396 | Wrestler | Wrestling, Motivation, Self-promotion |
| @Refugees | 2,823,266 | Humanitarian | refugees, asylum-seekers, protection |
| @banuguven | 2,525,052 | Journalist | News, Journalism, YouTube |
| @ICRC | 2,291,622 | Humanitarian | Humanitarian, Conflict, Protection |
| @kaihavertz29 | 1,584,630 | Footballer | Football, ChelseaFC, Nike |
| @philredcross | 614,694 | Humanitarian | Humanitarian, Emergency Response, Lifeline |
| @BVG_Kampagne | 358,689 | Public Transport | Public transportation, Berlin, Community engagement |
| @berlinerzeitung | 314,057 | News outlet | News, Journalism, Berlin |
| @sedatceylann | 229,013 | Entrepreneur | Travel, Adventure, Photography |
| @GoeringEckardt | 225,201 | Politician | Ökologie, Gerechtigkeit, Zusammenhalt |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
5,786
Followers With Bio
4,214
Followers Without Bio
57.86%
% With Bio
42.14%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,206 analyzed12,395
Combined Engagement
4,196
Total Likes
8,199
Total Retweets
2,479
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
40%
With Hashtags
60%
With @Mentions
100%
With Links
Topical Analysis:
RT @ICRC: We said it in 1918. We're saying it today. https://t.co/0YIjp9Jwm4
🆘 Wir haben ein Problem: unsere Blutkonserven sind knapp, viel zu knapp. In manchen Bundesländern, zum Beispiel in NRW, reichen die Vorräte gerade mal für einen einzigen Tag. Wenn ihr Blutspenden könnt, nutzt eure Chance und helft anderen Menschen: https://t.co/UtPb0SNOGU
🙏Wir danken. 💉Wir impfen. Auch das #DRK macht sich Sorgen um die Menschen in der 4. Welle der Pandemie und deren soziale, gesellschaftliche und wirtschaftliche Auswirkungen. Wir sind #ZusammenGegenCorona Viele Grüße an @aktion_mensch @kindernothilfe und @Krebshilfe_Bonn 👍 http
In verschiedenen Medien wird berichtet, dass der Türkische Rote Halbmond/@Kizilay Zelte für Erdbebenopfer an eine andere Hilfsorganisation nicht gespendet, sondern verkauft habe. Hintergrund und Faktenlage zum Thema hier 👇 https://t.co/3wkqrBoNPl
Der #DRK-Hilfskonvoi ist angekommen. 88 Tonnen Hilfsgüter für die Menschen in der #Ukraine und auf der Flucht sind abgeladen und werden nun verteilt. Wir danken allen DRKler*innen, die den #Konvoi beladen, begleitet und vor allem die LKW gefahren haben. https://t.co/RQtt3hL0hG
Key Insights & Takeaways
The account frequently highlights urgent humanitarian needs, such as blood shortages and pandemic impacts. It uses emotional appeals and calls to action to engage its audience. It collaborates with other organizations, such as the Turkish Red Crescent, to provide aid in crises.
Strengths
- + Established follower base of 108,435
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @roteskreuz_de reveals an growing Twitter presence with 108,435 followers. The account demonstrates a content-creator strategy, averaging 23.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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