RTL
RTL Deutschland. Hier twittert das Social-Media-Team von RTL. Impressum: https://www.rtl.de/impressum/
571,058
Followers
3,109
Following
40,378
Tweets
25.2
Avg Engagement
1,300
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @RTL_com's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-02-21
- Verification:No
- Location:Köln, Deutschland
Data Summary
- Tweets Analyzed:3,245
- Avg Likes per Tweet:23.1
- Avg Retweets per Tweet:2.1
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,245 tweetsThe account maintains a steady level of engagement with its followers, indicating a loyal and active audience. The use of hashtags like #IBES suggests a focus on specific events or series that drive interaction.
23.1
Avg Likes/Tweet
2.1
Avg Retweets/Tweet
75,018
Total Likes
6,769
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
8
Median Likes
1
Median Retweets
20
75th Percentile
4,356
Top Tweet
0.04
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
58.8%
Original
20.4%
Replies
11.3%
Retweets
9.4%
Quotes
0.0%
Threads
0.0%
With Media
69.7%
With Links
69.3%
With #Tags
35.1%
With @Mentions
42.3%
With Emojis
123
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.35
Reply/Original Ratio
0.83
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
66.3%
Weekday Posts
33.7%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,245 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 368 retweets (11% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,245 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience is likely RTL viewers and fans of their shows, including reality TV and entertainment content. The audience is interested in updates, behind-the-scenes content, and event announcements.
Below Average
Audience Quality
40.4%
Suspicion Index
60.8%
Low-Quality %
2
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
65.0%
Empty Bio
67.5%
<10 Tweets
3.8%
Mass Following (>2K)
0.0%
New (<90 days)
77.2%
Low Ratio (<0.1)
0.0%
New (<180 days)
94.5%
No URL
56.6%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
28,013,569
Total Potential Reach
2
Median Follower Reach
10
75th Percentile Reach
1.7%
>1K followers
0.2%
>10K followers
0.1%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
17.8%
Creators
8,893 accounts
14.7%
Consumers
7,356 accounts
67.5%
Dormant
33,751 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
401
Verified Followers
0.4% of total
7,002
Protected Accounts
6.93% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,105,093 | Wrestler | Wrestling, Motivation, Self-promotion |
| @m_hunziker | 2,154,574 | TV Entertainer | TV, Entertainer, YouTube |
| @MurrayNewlands | 1,520,018 | Contributor | pop art, art, entrepreneurship |
| @Der_Postillon | 1,382,063 | Satire | Satire, News, Humor |
| @latenightberlin | 1,311,897 | - | - |
| @c_lindner | 687,628 | Politician | Politics, Leadership, Liberalism |
| @Eurovision | 640,095 | Entertainment | music, newsletter, Eurovision |
| @MTanal | 571,014 | Lawyer | Human Rights, Law, Politics |
| @IamMzilikazi | 546,142 | Musician | Pan-African music, Album, Rise |
| @WWF_Deutschland | 485,396 | Environmental Activist | Umwelt, Natur, Planet |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
33,379
Followers With Bio
67,620
Followers Without Bio
33.05%
% With Bio
66.95%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,245 analyzed13,063
Combined Engagement
12,235
Total Likes
828
Total Retweets
2,613
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
100%
With Hashtags
20%
With @Mentions
80%
With Links
Topical Analysis:
Ihr habt entschieden: Dschungelkönigin 2023 ist Djamila Rowe 👑 Herzlichen Glückwunsch, Ihre Majestät 👏🫶🥇 #IBES https://t.co/xgh1IRf6E3
❤️ Du bleibst unvergessen. #IBES https://t.co/btMeVbM572
Wichtig und richtig: Ein Thread ⬇️ #IBES https://t.co/pzstbgy2i2
Was für ein toller #SuperBowl-Abend, liebes @ProSieben-Team! Ihr habt über viele Jahre einen Klasse-Job gemacht und außergewöhnliche Übertragungen hingelegt. Wir werden das Erbe mit viel Respekt antreten und unser Bestes geben – für die Fans dieses großartigen Sports! #ranNFL
Formel-1-Fans, markiert euch den 13. November schon mal im Kalender! 😍 RTL überträgt erst ab 17:45 Uhr den #BrazilGP, bevor im Anschluss ab 21:15 Uhr die Doku "SCHUMACHER" ausgestrahlt wird! ➡️ https://t.co/A6O10UNBNM https://t.co/wasqytI0z2
Key Insights & Takeaways
The account frequently highlights major events and winners, such as the Dschungelkönigin 2023, which likely drives high engagement. The use of threads and promotional content suggests a strategy to provide in-depth information and keep followers updated. The account's verified status is low, indicating it may not be an official account but still maintains a strong presence and influence.
Strengths
- + Established follower base of 571,058
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @RTL_com reveals an growing Twitter presence with 571,058 followers. The account demonstrates a content-creator strategy, averaging 25.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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