Shaun Frankson
@PlasticBank Co-Founder. Making Plastic Waste a Currency to FIGHT Ocean Plastic & Poverty. Igniting a #SocialPlastic Revolution. Blockchain & Purpose Speaker.
245,590
Followers
128,547
Following
3,329
Tweets
215.0
Avg Engagement
2,487
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @ShaunFrankson's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2010-12-14
- Verification:No
- Location:Vancouver, BC
Data Summary
- Tweets Analyzed:3,152
- Avg Likes per Tweet:63.5
- Avg Retweets per Tweet:151.5
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,152 tweetsHis tweets typically receive high engagement with likes and retweets, indicating a strong and active community. The content often sparks discussion and shares personal reflections.
63.5
Avg Likes/Tweet
151.5
Avg Retweets/Tweet
200,005
Total Likes
477,601
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
1
Median Likes
37
Median Retweets
157
75th Percentile
24,563
Top Tweet
0.88
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
46.6%
Original
12.5%
Replies
40.9%
Retweets
0.1%
Quotes
0.0%
Threads
0.4%
With Media
42.6%
With Links
26.4%
With #Tags
57.7%
With @Mentions
0.8%
With Emojis
108
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.27
Reply/Original Ratio
0.0
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
65.0%
Weekday Posts
35.0%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,152 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1,288 retweets (41% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,152 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersHis audience includes environmentally conscious individuals, investors interested in social impact, and tech enthusiasts. They are also drawn to his motivational and thought-provoking content.
Good
Audience Quality
18.6%
Suspicion Index
16.9%
Low-Quality %
345
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
24.0%
Empty Bio
15.4%
<10 Tweets
35.0%
Mass Following (>2K)
0.0%
New (<90 days)
16.1%
Low Ratio (<0.1)
0.0%
New (<180 days)
57.3%
No URL
9.7%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
322,128,127
Total Potential Reach
345
Median Follower Reach
1,231
75th Percentile Reach
28.9%
>1K followers
6.4%
>10K followers
1.8%
>50K followers
1.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
69.5%
Creators
34,767 accounts
15.0%
Consumers
7,511 accounts
15.4%
Dormant
7,722 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
972
Verified Followers
0.96% of total
5,960
Protected Accounts
5.9% of total
10 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,101,246 | Wrestler | Wrestling, Motivation, Self-promotion |
| @abdulrahman | 8,413,506 | Royalty | Saudi, Faith, Trust |
| @GordonRamsay | 7,696,603 | Chef | Cooking, Food, Restaurants |
| @DONJAZZY | 7,613,874 | Music Producer | Music, Mavin, Activated |
| @Naija_PR | 3,890,512 | News Aggregator | - |
| @benlandis | 2,848,804 | - | - |
| @CD9 | 2,541,856 | Music Band | Music, Entertainment, Pop |
| @basket_mouth | 2,419,759 | Comedian | Comedy, Entertainment, Nigeria |
| @Karabo_Mokgoko | 2,349,182 | Digital Entrepreneur | Digital Entrepreneur, Trendsetter, Globetrotter |
| @KoinangeJeff | 2,289,725 | Journalist | Journalism, Authorship, Broadcasting |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
80,572
Followers With Bio
20,418
Followers Without Bio
79.78%
% With Bio
20.22%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,152 analyzed59,451
Combined Engagement
2,118
Total Likes
57,333
Total Retweets
11,890
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
40%
With Hashtags
80%
With @Mentions
20%
With Links
Topical Analysis:
RT @HFiskJohnson: Recent dive was tragic reminder how plastic waste is disrupting ocean ecosystems. There’s no easy solution, but with init…
RT @HFiskJohnson: With millions of lbs of #plastic flowing into the #ocean every year, it’s critical to improve waste collection so it does…
RT @HFiskJohnson: Ocean plastic is a huge issue. That is why we’ve been partnering with @PlasticBank to tackle #plasticwaste and are happy…
RT to remind people to save the bees http://t.co/11R47XpXaO
RT @HFiskJohnson: Great to see this video highlighting the partnership between @SCJohnson and @PlasticBank. Very proud of these teams and g…
Key Insights & Takeaways
He emphasizes the power of words and ideas to drive change. He highlights the importance of sustainability and innovation in solving global issues. He uses personal and inspirational quotes to connect with his audience.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 245,590
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @ShaunFrankson reveals an well-established Twitter presence with 245,590 followers. The account demonstrates a content-creator strategy, averaging 215.0 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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