Simon Thomas

Simon Thomas

@SimonThomasTV

Christian, ex Blue Peter presenter, podcaster, author, President of Blood Cancer UK & now Soccer Saturday host. Enquiries: [email protected]

Bucks https://www.facebook.com/unsupportedbrowser Joined 2010-06-01 Date of Analysis: Dec 16, 2025

221,853

Followers

1,338

Following

23,479

Tweets

528.6

Avg Engagement

849

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @SimonThomasTV's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2010-06-01
  • Verification:No
  • Location:Bucks

Data Summary

  • Tweets Analyzed:3,248
  • Avg Likes per Tweet:448.6
  • Avg Retweets per Tweet:80.0
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,248 tweets

Simon's tweets receive a high number of likes and retweets, indicating strong audience interaction. His personal and emotional content resonates well with followers.

448.6

Avg Likes/Tweet

80.0

Avg Retweets/Tweet

1,457,162

Total Likes

259,863

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

21

Median Likes

1

Median Retweets

172

75th Percentile

83,239

Top Tweet

2.38

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Commentator

Adds perspective to others content

26.0%

Original

43.8%

Replies

6.2%

Retweets

23.9%

Quotes

0.0%

Threads

0.7%

With Media

41.7%

With Links

21.9%

With #Tags

69.3%

With @Mentions

16.0%

With Emojis

108

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

1.69

Reply/Original Ratio

3.82

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

74.5%

Weekday Posts

25.5%

Weekend Posts

Top Hashtags

#bloodcancer (69) #otbc (31) #ncfc (26) #lifeinterrupted (21) #mentalhealth (20) #30daychallenge (19) #cancer (16) #bloodcancerawarenessmonth (15) #bgt (14) #aml (14)

Most Mentioned

@bloodwise_uk (188) @bloodcancer_uk (78) @norwichcityfc (59) @simonthomastv (37) @primevideosport (36) @fandang (36) @borisjohnson (35) @500milewalk (28) @simonthomassky (25) @mrjamesob (23)

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Content Strategy Analysis

Based on 3,248 tweets

Content Type Distribution

Content Breakdown

Original Tweets 845 (26%)
Replies 1,424 (44%)
Retweets 203 (6%)
Quote Tweets 776 (24%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 203 retweets (6% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,248 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

His audience includes fans of his previous TV work, supporters of Blood Cancer UK, and individuals interested in mental health and personal development. They are likely to be socially conscious and emotionally engaged.

Good

Audience Quality

19.3%

Suspicion Index

25.0%

Low-Quality %

104

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

41.9%

Empty Bio

12.9%

<10 Tweets

15.6%

Mass Following (>2K)

0.0%

New (<90 days)

37.0%

Low Ratio (<0.1)

0.0%

New (<180 days)

88.7%

No URL

8.1%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

92,910,150

Total Potential Reach

104

Median Follower Reach

319

75th Percentile Reach

8.6%

>1K followers

1.0%

>10K followers

0.3%

>50K followers

0.2%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

71.5%

Creators

35,739 accounts

15.6%

Consumers

7,794 accounts

12.9%

Dormant

6,467 accounts

167

Verified Followers

0.33% of total

7.7%

Professional Bios

founder, dev, analyst, etc.

0.16

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

London, England (1,035) London (885) England, United Kingdom (807) United Kingdom (766) UK (392) Manchester, England (354) Liverpool, England (291) Norwich, England (232) Glasgow, Scotland (231) England (224)

235

Verified Followers

0.23% of total

17,345

Protected Accounts

17.17% of total

10 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,100,205 Wrestler Wrestling, Motivation, Self-promotion
@rustyrockets 11,212,922 Comedian activism, comedy, spirituality
@GaryLineker 8,928,689 Football Pundit BBC Sport, Walkers, @goalhangerfilms
@Fearnecotton 6,662,075 Broadcaster Family, Broadcasting, Happy Place
@Schofe 4,410,171 TV Presenter food, wine, pedantic
@GaryBarlow 4,051,091 Musician Music, Humans, Album
@radioleary 2,657,080 - -
@ITV 2,271,539 Media TV, entertainment, news
@SinghLions 1,334,221 Restaurateur Food, Travel, Influencer
@mrjamesob 1,133,799 Radio Host Politics, Radio, Author

Top Keywords in Follower Bios

love (4,817) views (4,240) life (3,328) football (3,000) mum (2,960) wife (2,333) family (2,213) husband (2,123) lover (2,072) proud (2,067)

Top Hashtags in Follower Bios

#ynwa (250) #lfc (236) #mufc (230) #coys (152) #lufc (129) #nufc (118) #jft97 (95) #ncfc (83) #nffc (72) #avfc (70)

56,560

Followers With Bio

44,437

Followers Without Bio

56.0%

% With Bio

44.0%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,248 analyzed

244,756

Combined Engagement

201,702

Total Likes

43,054

Total Retweets

48,951

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

40%

With @Mentions

20%

With Links

Topical Analysis:

Mental Health Personal Loss Charity Authenticity Emotional Connection Advocacy

Key Insights & Takeaways

His personal stories about mental health and loss highlight his vulnerability and authenticity He uses his platform to advocate for causes like blood cancer and mental health support His engagement suggests a deep connection with his audience on emotional and personal levels

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 221,853
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @SimonThomasTV reveals an well-established Twitter presence with 221,853 followers. The account demonstrates a conversation-first approach, averaging 528.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025