Standard Sport
Latest news, views and live sport from the @EveningStandard.
79,011
Followers
818
Following
247,903
Tweets
17.4
Avg Engagement
714
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @standardsport's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2009-05-06
- Verification:Yes
- Location:London, England
Data Summary
- Tweets Analyzed:3,243
- Avg Likes per Tweet:13.6
- Avg Retweets per Tweet:3.8
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,243 tweetsThe account has a moderate level of engagement, with an average of 357 likes and 50 retweets per tweet. The content is mostly news-based, which may influence the engagement rates.
13.6
Avg Likes/Tweet
3.8
Avg Retweets/Tweet
44,157
Total Likes
12,270
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
5
Median Likes
0
Median Retweets
11
75th Percentile
463
Top Tweet
0.22
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
59.6%
Original
34.1%
Replies
6.3%
Retweets
0.0%
Quotes
0.0%
Threads
0.0%
With Media
99.5%
With Links
50.7%
With #Tags
39.8%
With @Mentions
33.4%
With Emojis
171
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.57
Reply/Original Ratio
0.0
Quote/RT Ratio
Posting Rhythm
Consistent
Regular posting cadence
64.2%
Weekday Posts
35.8%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,243 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 204 retweets (6% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,243 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe audience is likely interested in sports, particularly football, and stays updated with the latest developments in the sport. They are likely to be sports enthusiasts and followers of the EveningStandard.
Good
Audience Quality
17.6%
Suspicion Index
25.5%
Low-Quality %
93
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
43.8%
Empty Bio
12.4%
<10 Tweets
10.9%
Mass Following (>2K)
0.0%
New (<90 days)
33.6%
Low Ratio (<0.1)
0.0%
New (<180 days)
92.8%
No URL
7.2%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
19,924,571
Total Potential Reach
93
Median Follower Reach
265
75th Percentile Reach
5.6%
>1K followers
0.3%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
70.9%
Creators
7,087 accounts
16.7%
Consumers
1,669 accounts
12.4%
Dormant
1,244 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
18
Verified Followers
0.18% of total
954
Protected Accounts
9.54% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,096,816 | Wrestler | Wrestling, Motivation, Self-promotion |
| @David_Ornstein | 1,974,593 | Football Correspondent | - |
| @bt3 | 189,538 | Religious Scholar | Religion, Praise, Greatness |
| @j2110_ | 148,823 | - | - |
| @TheBlueDodger | 132,118 | Sports Commentator | Chelsea FC, Twitter Spaces, Speaker |
| @ExpressFutbolCL | 93,895 | Sports Journalist | Fútbol, Información, Fichajes |
| @ChelseaNewsID | 78,214 | Sports Journalist | Football, News, Coverage |
| @TottenhamTiers | 71,451 | Sports Journalist | Football, Tottenham Hotspur, Updates |
| @13zlz | 66,197 | Football Fan | Football, Fantasy, Premier League |
| @VickyGomersall | 62,518 | Presenter | Sports, Charity, Events |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
5,617
Followers With Bio
4,383
Followers Without Bio
56.17%
% With Bio
43.83%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,243 analyzed2,143
Combined Engagement
1,904
Total Likes
239
Total Retweets
429
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
80%
With @Mentions
100%
With Links
Topical Analysis:
Mauricio Pochettino to get straight to work at Chelsea as Frank Lampard signs off on a positive note. ✍️ @NizaarKinsella https://t.co/ra4eCGRn8I
Chelsea scrap end-of-season awards night due to miserable men’s team campaign ✍️ @NizaarKinsella https://t.co/jAq03hCDRZ
Mauricio Pochettino cannot start work as Chelsea manager before July 1. But he is flying into London tomorrow. ✍️ @Dan_KP https://t.co/M5ldSAwCdd
Mauricio Pochettino set to play key role as Chelsea consider fresh loan offer for Joao Felix. ✍ @NizaarKinsella https://t.co/SjnZcrIAUK
Daniel Levy slammed over "joke" decision to offer Tottenham star new contract https://t.co/fGcPkcsJRz
Key Insights & Takeaways
The account frequently covers football transfers and managerial changes, indicating a focus on high-profile sports events. The tweets often include links to articles, suggesting a strategy to drive traffic to the EveningStandard website. The content is curated with a mix of news and analysis, likely aimed at keeping the audience informed and engaged.
Strengths
- + Established follower base of 79,011
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @standardsport reveals an growing Twitter presence with 79,011 followers. The account demonstrates a content-creator strategy, averaging 17.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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