Team Scotland
Official Twitter of Team Scotland representing Scotland at the Commonwealth Games & Commonwealth Youth Games
81,377
Followers
957
Following
14,017
Tweets
127.5
Avg Engagement
234
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @Team_Scotland's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2010-07-07
- Verification:No
- Location:Scotland
Data Summary
- Tweets Analyzed:3,245
- Avg Likes per Tweet:112.0
- Avg Retweets per Tweet:15.5
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,245 tweetsThe account maintains a high level of engagement with an average of 7,277 likes and 430 retweets per tweet. Content that features athletes and their achievements tends to perform exceptionally well.
112.0
Avg Likes/Tweet
15.5
Avg Retweets/Tweet
363,405
Total Likes
50,321
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
13
Median Likes
5
Median Retweets
64
75th Percentile
16,093
Top Tweet
1.57
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
57.6%
Original
9.4%
Replies
26.1%
Retweets
6.9%
Quotes
0.0%
Threads
1.2%
With Media
89.0%
With Links
58.6%
With #Tags
59.6%
With @Mentions
44.3%
With Emojis
212
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.16
Reply/Original Ratio
0.27
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
82.3%
Weekday Posts
17.7%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,245 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 847 retweets (26% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,245 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe primary audience consists of sports enthusiasts and fans of Scottish athletes, particularly those interested in track and field events. The audience is likely to be interested in international competitions and national representation.
Average
Audience Quality
21.9%
Suspicion Index
27.1%
Low-Quality %
79
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
40.4%
Empty Bio
20.1%
<10 Tweets
16.5%
Mass Following (>2K)
0.0%
New (<90 days)
40.9%
Low Ratio (<0.1)
0.0%
New (<180 days)
86.4%
No URL
13.8%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
31,823,106
Total Potential Reach
79
Median Follower Reach
306
75th Percentile Reach
9.5%
>1K followers
0.9%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
61.4%
Creators
6,141 accounts
18.5%
Consumers
1,853 accounts
20.1%
Dormant
2,006 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
31
Verified Followers
0.31% of total
1,283
Protected Accounts
12.83% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,098,004 | Wrestler | Wrestling, Motivation, Self-promotion |
| @BBCSport | 10,744,990 | Sports News | Sports, News, Updates |
| @iownjd | 768,352 | Lawyer | learn, inspire, engage |
| @zammit_marc | 385,815 | Filmmaker | Film, Acting, Producing |
| @unibirmingham | 136,099 | Education | Education, Innovation, Community |
| @GillianMcKeith | 112,291 | Nutritionist | Nutrition, Health, Author |
| @EKIDEN_News | 105,628 | Sports News | Track&Field, Marathon, Running culture |
| @Sandragogglebox | 97,307 | TV Personality | Reality TV, Entertainment, Pantomimes |
| @ricksterko | 92,429 | Boxer | Boxing, Punching, Fighting |
| @JeanChatzky | 81,622 | Financial journalist | finance, writing, podcasting |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
5,957
Followers With Bio
4,043
Followers Without Bio
59.57%
% With Bio
40.43%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,245 analyzed53,292
Combined Engagement
51,090
Total Likes
2,202
Total Retweets
10,658
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
80%
With Hashtags
20%
With @Mentions
100%
With Links
Topical Analysis:
Champion Medal Selfie 🤳🥇@EilishMccolgan 💛💫 https://t.co/UTwAH6NOVV
GOLD! 🥇 What a run from Eilish McColgan to win the Commonwealth Games 10,000m title 32 years after her mum! 🏴 And a Games record too!!! #TeamScot #TimeForHeroes #B2022 https://t.co/JeUzJUkq4U
Medal Selfie 🤳🥇😂 - Laura Muir #TeamScot #TimeForHeroes https://t.co/0QljlsmwNd
Medal Selfie 🤳🥈 - Eilish McColgan #TeamScot #TimeForHeroes #B2022 https://t.co/VUvNGA1pO1
Laura Muir, the first Scot EVER to win the 1500m at a Commonwealth Games 🌟🏴 History Maker 💫 #TeamScot #TimeForHeroes #B2022 https://t.co/BhHD7i8OZV
Key Insights & Takeaways
The account heavily promotes medal-winning moments and athlete personal stories, which resonate well with followers. There is a focus on emotional and celebratory content, such as medal selfies and family connections, which enhances engagement. The use of hashtags like #TeamSco and #TimeForHeroes helps in building a sense of community and national pride.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 81,377
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @Team_Scotland reveals an well-established Twitter presence with 81,377 followers. The account demonstrates a content-creator strategy, averaging 127.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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