Times LIVE

Times LIVE

@TimesLIVE

News, analysis and opinion from the TimesLIVE and Sunday Times newsroom. Follow @TLPremium for SA's best in-depth journalism for our subscribers.

Johannesburg, South Africa https://www.timeslive.co.za/ Joined 2007-06-20 Date of Analysis: Dec 16, 2025

2,058,347

Followers

900

Following

386,937

Tweets

38.9

Avg Engagement

2,434

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @TimesLIVE's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mega Influencer (1M+)
  • Account Age:2007-06-20
  • Verification:No
  • Location:Johannesburg, South Africa

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:28.4
  • Avg Retweets per Tweet:10.5
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

The account has an average of 1,486 likes and 582 retweets per tweet, indicating moderate to high engagement. The content often sparks discussion, particularly on sensitive topics like crime and healthcare.

28.4

Avg Likes/Tweet

10.5

Avg Retweets/Tweet

92,153

Total Likes

34,266

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

7

Median Likes

2

Median Retweets

25

75th Percentile

3,420

Top Tweet

0.02

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

93.3%

Original

0.4%

Replies

6.3%

Retweets

0.0%

Quotes

0.0%

Threads

0.2%

With Media

95.2%

With Links

3.4%

With #Tags

9.9%

With @Mentions

0.1%

With Emojis

172

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.0

Reply/Original Ratio

0.0

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

75.7%

Weekday Posts

24.3%

Weekend Posts

Top Hashtags

#sundaytimesza (48) #nationalshutdown (15) #effnationalshutdown (10) #witsprotest (10) #wits (10) #laysheist (3) #witsshutdown (3) #sun (2) #startyourimpossible (2) #birthplaceofdreams (2)

Most Mentioned

@sundaytimesza (81) @timeslive (50) @thabo_tshaba (34) @mandakhoza (25) @sahomeowner (18) @zinio (18) @suthentirag (10) @sakhinxumalo (10) @21shoni (7) @lindimazibuko (6)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 3,031 (93%)
Replies 14 (0%)
Retweets 204 (6%)
Quote Tweets 1 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 204 retweets (6% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The audience primarily consists of South Africans interested in current affairs, politics, and social issues. The account also attracts international followers due to its coverage of regional and global events.

Below Average

Audience Quality

42.6%

Suspicion Index

69.6%

Low-Quality %

3

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

75.0%

Empty Bio

76.6%

<10 Tweets

2.6%

Mass Following (>2K)

0.0%

New (<90 days)

71.8%

Low Ratio (<0.1)

0.0%

New (<180 days)

96.9%

No URL

64.2%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

5,454,001

Total Potential Reach

3

Median Follower Reach

17

75th Percentile Reach

1.2%

>1K followers

0.1%

>10K followers

0.0%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

9.3%

Creators

4,637 accounts

14.1%

Consumers

7,056 accounts

76.6%

Dormant

38,307 accounts

43

Verified Followers

0.09% of total

2.3%

Professional Bios

founder, dev, analyst, etc.

0.05

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Johannesburg, South Africa (1,010) South Africa (781) Pretoria, South Africa (610) Cape Town, South Africa (352) Durban, South Africa (318) Johannesburg (134) Polokwane, South Africa (114) Soweto, South Africa (106) Port Elizabeth, South Africa (91) Midrand, South Africa (89)

76

Verified Followers

0.08% of total

3,231

Protected Accounts

3.2% of total

1 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,105,512 Wrestler Wrestling, Motivation, Self-promotion
@IAMartin_ 395,653 Activist Activism, Humanitarianism, Public-spirited
@zammit_marc 388,004 Filmmaker Film, Acting, Producing
@kasujja 333,593 Journalist Documentaries, Conversationalist, Polyglot
@BillionMagazine 246,496 Luxury Sales Jets, Yachts, Supercars
@SSscoop475 241,657 Activist World Peace, Civil Rights, Tibetan Buddhism
@AfriSouthern 141,963 - -
@Lahcenhaddad 136,343 Academic Research, Writing, Development
@MelissaOnline 122,183 Entrepreneur Entrepreneurship, Coffee, Action
@prideveteran1 121,118 Analyst EKONO-POLİTİK, KÜRESEL ANALİZ, PRIDE

Top Keywords in Follower Bios

love (1,356) life (1,251) god (1,247) music (562) business (537) person (510) south (461) humble (397) african (397) lover (394)

Top Hashtags in Follower Bios

#the (13) #i (9) #bitcoin (8) #a (7) #mufc (7) #god (7) #love (7) #1 (7) #btc (7) #freepalestine (6)

26,360

Followers With Bio

74,639

Followers Without Bio

26.1%

% With Bio

73.9%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

13,094

Combined Engagement

8,920

Total Likes

4,174

Total Retweets

2,619

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

0%

With @Mentions

100%

With Links

Topical Analysis:

News Politics Crime Healthcare Social Issues Public Policy

Key Insights & Takeaways

The account frequently shares investigative reports and in-depth analysis on South African politics and social issues. It covers a wide range of topics, including crime, healthcare, and public policy. The content often prompts public debate and discussion, especially on controversial or sensitive subjects.

Strengths

  • + Established follower base of 2,058,347
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @TimesLIVE reveals an growing Twitter presence with 2,058,347 followers. The account demonstrates a content-creator strategy, averaging 38.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025