Tolkien Society
International fan club and educational charity promoting the life and works of J.R.R. #Tolkien, including #Hobbit and #LOTR. Chair: @ShaunGunner
112,796
Followers
677
Following
10,237
Tweets
220.5
Avg Engagement
843
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @TolkienSociety's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2010-04-25
- Verification:No
- Location:United Kingdom
Data Summary
- Tweets Analyzed:3,158
- Avg Likes per Tweet:112.3
- Avg Retweets per Tweet:108.2
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,158 tweetsThe account consistently receives high average likes and retweets, indicating strong community interaction. Its verified status and active posting contribute to its engagement levels.
112.3
Avg Likes/Tweet
108.2
Avg Retweets/Tweet
354,535
Total Likes
341,817
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
1
Median Likes
7
Median Retweets
98
75th Percentile
60,532
Top Tweet
1.95
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
26.3%
Original
28.2%
Replies
36.8%
Retweets
8.7%
Quotes
0.0%
Threads
1.2%
With Media
64.2%
With Links
44.6%
With #Tags
72.6%
With @Mentions
7.9%
With Emojis
162
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
1.07
Reply/Original Ratio
0.24
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
66.1%
Weekday Posts
33.9%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,158 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 1,162 retweets (37% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,158 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe primary audience includes Tolkien fans, scholars, and educators interested in Middle-earth lore. It also attracts general readers looking for insights into Tolkien's legacy.
Average
Audience Quality
21.9%
Suspicion Index
25.4%
Low-Quality %
39
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
35.8%
Empty Bio
22.0%
<10 Tweets
10.6%
Mass Following (>2K)
0.0%
New (<90 days)
49.3%
Low Ratio (<0.1)
0.0%
New (<180 days)
84.4%
No URL
15.1%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
4,222,694
Total Potential Reach
39
Median Follower Reach
171
75th Percentile Reach
5.7%
>1K followers
0.6%
>10K followers
0.1%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
58.8%
Creators
5,878 accounts
19.2%
Consumers
1,920 accounts
22.0%
Dormant
2,202 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
102
Verified Followers
1.02% of total
1,310
Protected Accounts
13.1% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @Banky__moon | 213,347 | Community Organizer | Community, Pan Africanist, Football |
| @Dr_Rafizadeh | 121,917 | Political Analyst | Politics, Business, Science |
| @shrewsmorris | 116,597 | Dancer | Dance, Animal Lovers, #SBSWinners |
| @DavidCastain | 107,408 | Academic | Forbes, Ph.D. Candidate, Kappa Alpha Psi |
| @danygonebad | 78,510 | Parody Account | - |
| @MikeCookAuthor | 72,099 | Author | writing, art, surrealism |
| @guzelerhan | 56,762 | Dancer | Ballet, Dance, Instructor |
| @drop | 54,956 | E-commerce | Shop, Connect, Passions |
| @RiotGrlErin | 49,149 | - | - |
| @otepofficial | 45,562 | Musician | Vegan, LGBTQ, Poetry |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
6,419
Followers With Bio
3,581
Followers Without Bio
64.19%
% With Bio
35.81%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,158 analyzed140,775
Combined Engagement
20,463
Total Likes
120,312
Total Retweets
28,155
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
80%
With @Mentions
80%
With Links
Topical Analysis:
RT @LOTRonPrime: On September 2, 2022, a new journey begins. https://t.co/9tnR7WqDoA
Christopher Tolkien has died at the age of 95. The Tolkien Society sends its deepest condolences to Baillie, Simon, Adam, Rachel and the whole Tolkien family. https://t.co/X83PTx4b7x
RT @ShamelessPapist: It's been an awful, terrible, no good week. But listening to my teenage daughter convince my youngest child last night that J.R.R. Tolkien's real name was 'Jolkien Rolkien Rolkien Tolkien' was absolutely priceless.
RT @leiahamart: A thought that has haunted me for years is 'what if LOTR but ancient China?' So I finally made it! Here's the first look at a series of art I'll be posting: Frodo at the beginning of the first 'movie', and the Fellowship of the Ring. https://t.co/LGA1KoOV0K
RT @GeneticJen: Hmm https://t.co/XDFTS34Tba
Key Insights & Takeaways
The account frequently shares news about Tolkien-related publications and events, keeping followers informed. It emphasizes educational and charitable aspects, aligning with its mission. The use of hashtags like #Tolkien and #Hobbit helps in reaching a broader audience.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 112,796
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @TolkienSociety reveals an well-established Twitter presence with 112,796 followers. The account demonstrates a conversation-first approach, averaging 220.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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