Universidad de Salamanca

Universidad de Salamanca

@usal

La Universidad de Salamanca es una de las universidades más antiguas y uno de los centros de referencia de enseñanza superior en España y en el mundo

Salamanca (España) https://usal.es/ Joined 2010-03-22 Date of Analysis: Dec 16, 2025

73,170

Followers

2,028

Following

36,390

Tweets

15.9

Avg Engagement

910

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @usal's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2010-03-22
  • Verification:No
  • Location:Salamanca (España)

Data Summary

  • Tweets Analyzed:3,233
  • Avg Likes per Tweet:10.9
  • Avg Retweets per Tweet:4.9
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,233 tweets

The account averages 360 likes and 94 retweets per tweet, indicating a moderate level of engagement. The verified status is low, suggesting a mix of personal and institutional followers.

10.9

Avg Likes/Tweet

4.9

Avg Retweets/Tweet

35,396

Total Likes

15,956

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

7

Median Likes

3

Median Retweets

17

75th Percentile

1,618

Top Tweet

0.22

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

81.3%

Original

7.2%

Replies

10.1%

Retweets

1.3%

Quotes

0.0%

Threads

0.0%

With Media

99.7%

With Links

58.6%

With #Tags

66.4%

With @Mentions

87.5%

With Emojis

234

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.09

Reply/Original Ratio

0.13

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

98.1%

Weekday Posts

1.9%

Weekend Posts

Top Hashtags

#informaciónenpunto (269) #becas (70) #biiusal (58) #empleousal (50) #agendacultural (36) #cursos (33) #bibliotecas (33) #salamanca (28) #grado (25) #usal (21)

Most Mentioned

@radiousal (297) @usal (160) @sac_usal (140) @cebusal (106) @ricardor_usal (91) @sip_usal (80) @ucciusal (77) @sas_usal (76) @facderechousal (72) @alumniusal (58)

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Content Strategy Analysis

Based on 3,233 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,628 (81%)
Replies 234 (7%)
Retweets 328 (10%)
Quote Tweets 43 (1%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 328 retweets (10% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,233 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The primary audience consists of students, alumni, and academics interested in the university's history and activities. It also attracts general followers interested in cultural and educational content.

Average

Audience Quality

20.2%

Suspicion Index

23.2%

Low-Quality %

73

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

31.3%

Empty Bio

21.6%

<10 Tweets

15.9%

Mass Following (>2K)

0.0%

New (<90 days)

36.7%

Low Ratio (<0.1)

0.0%

New (<180 days)

78.3%

No URL

15.2%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

11,643,284

Total Potential Reach

73

Median Follower Reach

318

75th Percentile Reach

10.7%

>1K followers

1.5%

>10K followers

0.3%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

60.3%

Creators

6,028 accounts

18.1%

Consumers

1,810 accounts

21.6%

Dormant

2,162 accounts

82

Verified Followers

0.82% of total

9.6%

Professional Bios

founder, dev, analyst, etc.

0.17

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Salamanca, Spain (153) Salamanca (126) Salamanca, España (120) España (115) Bogotá, D.C., Colombia (99) Madrid, Comunidad de Madrid (73) Madrid (60) Spain (59) Colombia (56) Lima, Peru (52)

82

Verified Followers

0.82% of total

1,081

Protected Accounts

10.81% of total

6 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@miguelhotero 1,932,556 Journalist Politics, Journalism, Leadership
@jcsosazpurua 364,746 Writer Escritor, Profesor, Abogado
@lucialopezchile 363,945 Journalist Periodismo, Radio, TV
@Havenlust 294,402 Photographer Photography, Travel, Art
@GoogleExpertUK 262,741 SEO Expert SEO, Cruise, Art
@MuseumWeek 230,536 Cultural Event art, culture, heritage
@OxfordDiplomat 178,191 Diplomat Cyber, Gender, Diplomacy
@mundoyfinanzas 128,223 - -
@PauloAbrao 127,853 Lawyer Human Rights, Law, Scholar
@CIDE_MX 117,842 Researcher Research, Education, Social Sciences

Top Keywords in Follower Bios

derecho (571) abogado (422) universidad (320) salamanca (300) social (185) educacion (184) phd (183) abogada (181) vida (177) estudiante (164)

Top Hashtags in Follower Bios

#ddhh (14) #educacio (11) #innovacio (9) #poli (8) #investigacio (6) #cultura (6) #ciencia (5) #sinciencianohayfuturo (5) #derecho (5) #ai (5)

6,871

Followers With Bio

3,129

Followers Without Bio

68.71%

% With Bio

31.29%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,233 analyzed

3,311

Combined Engagement

2,712

Total Likes

599

Total Retweets

662

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

0%

With @Mentions

100%

With Links

Topical Analysis:

Education History Culture University Life Heritage Academic Milestones

Key Insights & Takeaways

The account frequently shares content related to historical events and cultural phenomena, which may appeal to a niche audience interested in academia and heritage. The use of emojis and visual links suggests an effort to make content more engaging and shareable. The account's focus on university milestones and notable figures highlights its educational and cultural mission.

Strengths

  • + Established follower base of 73,170
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @usal reveals an growing Twitter presence with 73,170 followers. The account demonstrates a content-creator strategy, averaging 15.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025