Varsity Spirit
The Official Twitter of Varsity Spirit, the leader in cheerleading & dance camps, competitions & uniforms.
90,245
Followers
596
Following
18,254
Tweets
12.5
Avg Engagement
185
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @VarsitySpirit's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2009-02-24
- Verification:No
- Location:Memphis, TN
Data Summary
- Tweets Analyzed:3,189
- Avg Likes per Tweet:8.0
- Avg Retweets per Tweet:4.5
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,189 tweetsThe account has a moderate engagement rate with an average of 399 likes and 71 retweets per tweet. The content is highly shareable, especially when announcing championship wins and events.
8.0
Avg Likes/Tweet
4.5
Avg Retweets/Tweet
25,649
Total Likes
14,213
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
3
Median Likes
1
Median Retweets
10
75th Percentile
5,200
Top Tweet
0.14
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
66.9%
Original
8.2%
Replies
24.1%
Retweets
0.8%
Quotes
0.0%
Threads
1.3%
With Media
92.3%
With Links
65.7%
With #Tags
48.4%
With @Mentions
63.9%
With Emojis
170
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.12
Reply/Original Ratio
0.03
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
78.6%
Weekday Posts
21.4%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,189 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 768 retweets (24% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,189 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe primary audience includes cheerleading teams, coaches, and fans interested in competitions. It also attracts individuals looking for information on camps, uniforms, and training programs.
Average
Audience Quality
33.0%
Suspicion Index
51.7%
Low-Quality %
5
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
59.4%
Empty Bio
57.7%
<10 Tweets
2.2%
Mass Following (>2K)
0.0%
New (<90 days)
56.5%
Low Ratio (<0.1)
0.0%
New (<180 days)
94.0%
No URL
43.9%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
15,400,574
Total Potential Reach
5
Median Follower Reach
25
75th Percentile Reach
1.5%
>1K followers
0.1%
>10K followers
0.1%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
21.4%
Creators
2,144 accounts
20.9%
Consumers
2,086 accounts
57.7%
Dormant
5,770 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
19
Verified Followers
0.19% of total
1,078
Protected Accounts
10.78% of total
3 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,094,972 | Wrestler | Wrestling, Motivation, Self-promotion |
| @OHSAASports | 145,280 | Sports organization | Sportsmanship, Academics, Safety |
| @IHSA_IL | 68,111 | Sports Governance | Sports, Education, Activities |
| @jeffreyihrke | 67,576 | - | - |
| @GTAthletics | 51,346 | Sports Team | Sports, Georgia Tech, Yellow Jackets |
| @tweetmommybop | 44,781 | Influencer | Parenting, Humor, Social Media |
| @scottienhughes | 36,026 | - | - |
| @DCDPR | 29,419 | - | - |
| @MemphisChamber | 19,769 | - | - |
| @jasonrodriguezz | 15,223 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
4,056
Followers With Bio
5,944
Followers Without Bio
40.56%
% With Bio
59.44%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,189 analyzed8,147
Combined Engagement
2,605
Total Likes
5,542
Total Retweets
1,629
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
40%
With Hashtags
100%
With @Mentions
100%
With Links
Topical Analysis:
RT @espn: HE WAS FLOATING 😳🤯 (via @KentuckyCheer) https://t.co/dyEIWWDEkR
After two solid routines in Daytona, @Navarro_Cheer claimed their 𝟭𝟱𝘁𝗵 #NCAnationals Championship title! 🏆 https://t.co/K50ivGM1D7
.@Navarro_Cheer is set to take the bandshell at #NCAnationals tomorrow in the pursuit of their 15th national title! 🏆🤩 https://t.co/k7dWous544
.@TVCCcheer vs. @Navarro_Cheer - who's your pick to claim the title of 2022 NCA Advanced Large Junior College 𝑪𝒉𝒂𝒎𝒑𝒊𝒐𝒏 🤩🏆 https://t.co/n29YTdwUyo
Go behind-the-scenes with @IUcheerleading as they make their NCA & NDA College Nationals debut! ❤️ https://t.co/YUKWUSjlW8
Key Insights & Takeaways
The account frequently highlights championship wins and team achievements, which drives engagement and visibility. Promotional content about competitions and events is a major focus, indicating a strategic approach to audience retention and growth. The use of emojis and hashtags enhances the visual appeal and reach of the tweets.
Strengths
- + Established follower base of 90,245
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @VarsitySpirit reveals an growing Twitter presence with 90,245 followers. The account demonstrates a content-creator strategy, averaging 12.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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