Vocativ

Vocativ

@vocativ

Beneath the surface, the bigger story. Facebook: https://www.facebook.com/unsupportedbrowser YouTube: https://voc.tv/YouTube.

New York, New York https://www.vocativ.com/ Joined 2011-09-19 Date of Analysis: Dec 16, 2025

51,330

Followers

3,355

Following

45,638

Tweets

109.8

Avg Engagement

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @vocativ's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2011-09-19
  • Verification:No
  • Location:New York, New York

Data Summary

  • Tweets Analyzed:3,199
  • Avg Likes per Tweet:65.8
  • Avg Retweets per Tweet:44.1
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,199 tweets

The account has high average likes and retweets, indicating strong audience interaction. Their tweets often generate significant discussion, especially around sensitive or controversial topics.

65.8

Avg Likes/Tweet

44.1

Avg Retweets/Tweet

210,365

Total Likes

141,033

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

4

Median Likes

2

Median Retweets

15

75th Percentile

166,875

Top Tweet

2.14

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

98.8%

Original

0.6%

Replies

0.5%

Retweets

0.0%

Quotes

0.0%

Threads

0.5%

With Media

99.5%

With Links

6.3%

With #Tags

4.5%

With @Mentions

23.0%

With Emojis

100

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.01

Reply/Original Ratio

0.06

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

77.2%

Weekday Posts

22.8%

Weekend Posts

Top Hashtags

#worldcup (11) #metoo (5) #pridemonth (4) #hero (4) #christchurch (3) #inmyfeelingschallenge (3) #pride (2) #makingthemonalisasmile (2) #notredame (2) #trump (2)

Most Mentioned

@ccplus (12) @realdonaldtrump (6) @vocativ (5) @playboy (4) @cristiano (3) @anitta (3) @hennesseyperf (3) @rt_erdogan (3) @mariorigby (2) @starwars (2)

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Content Strategy Analysis

Based on 3,199 tweets

Content Type Distribution

Content Breakdown

Original Tweets 3,162 (99%)
Replies 20 (1%)
Retweets 16 (1%)
Quote Tweets 1 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 16 retweets (1% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,199 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

Vocativ's audience is likely interested in social justice, human rights, and investigative journalism. They are drawn to content that challenges mainstream narratives and highlights marginalized voices.

Below Average

Audience Quality

37.5%

Suspicion Index

100.0%

Low-Quality %

117

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

100.0%

Empty Bio

100.0%

<10 Tweets

0.0%

Mass Following (>2K)

0.0%

New (<90 days)

0.0%

Low Ratio (<0.1)

0.0%

New (<180 days)

86.4%

No URL

100.0%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

10,361,092

Total Potential Reach

117

Median Follower Reach

361

75th Percentile Reach

9.6%

>1K followers

1.2%

>10K followers

0.3%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

0.0%

Creators

0 accounts

0.0%

Consumers

0 accounts

100.0%

Dormant

10,000 accounts

0

Verified Followers

0.0% of total

0.0%

Professional Bios

founder, dev, analyst, etc.

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Indonesia (125) India (49) İstanbul, Türkiye (45) United States (44) London, England (44) 日本 (37) Malaysia (34) Jakarta (33) Lagos, Nigeria (28) المملكة العربية السعودية (26)

0

Verified Followers

0.0% of total

2,376

Protected Accounts

23.76% of total

9 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@ZachBoychuk 823,788 Hockey Player Hockey, Meme/NFT Trading, Ethereum
@JaroslawKuzniar 590,032 - -
@Razarumi 577,294 Journalist Journalism, public policy, intl development
@trafficbutter 381,861 Traffic Reporter Traffic Updates, Useful Info, Avoiding Jams
@paulwaugh 229,296 Political Commentator Politics, News, Analysis
@IiyamaAkari 210,876 Researcher Islam, World Affairs, Research
@5alfan1 160,208 Writer Politics, Wisdom, Life Experience
@africaupdates 141,539 News Outlet Africa News, Africa Business, Africa Tech
@THChumor 131,530 Cannabis Influencer Weed, Enlightenment, Daily Posts
@MelissaOnline 122,251 Entrepreneur Entrepreneurship, Coffee, Action

Top Keywords in Follower Bios

life (171) love (161) world (80) music (75) lover (72) enthusiast (67) time (66) news (65) live (58) god (57)

Top Hashtags in Follower Bios

#bitcoin (11) #blacklivesmatter (8) #tech (7) #entrepreneur (6) #music (5) #coyg (5) #ggmu (5) #btc (5) #blockchain (5) #1 (5)

6,450

Followers With Bio

3,550

Followers Without Bio

64.5%

% With Bio

35.5%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,199 analyzed

223,234

Combined Engagement

132,168

Total Likes

91,066

Total Retweets

44,647

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

0%

With @Mentions

100%

With Links

Topical Analysis:

Social Justice Human Rights Investigative Journalism Controversy Societal Issues Activism

Key Insights & Takeaways

The content often addresses societal issues and human rights concerns The tweets are designed to provoke debate and raise awareness The use of provocative headlines and real-world examples drives engagement

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 51,330
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @vocativ reveals an well-established Twitter presence with 51,330 followers. The account demonstrates a content-creator strategy, averaging 109.8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025