Mike Wilner
Baseball columnist/podcaster @torontostar 2020 John Cerutti Award. 2020 Bob Elliott Award. Host: @DeepLFPodcast. Exceedingly proud father of the two best kids!
84,718
Followers
1,280
Following
184,709
Tweets
23.3
Avg Engagement
1,345
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @Wilnerness's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2011-02-22
- Verification:No
- Location:Toronto, Ont. he/him
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:22.5
- Avg Retweets per Tweet:0.9
- Followers Analyzed:10,999
Engagement Analysis
Based on 3,250 tweetsWilnerness's tweets typically receive a high number of likes and retweets, indicating strong audience interaction and interest in his content.
22.5
Avg Likes/Tweet
0.9
Avg Retweets/Tweet
72,996
Total Likes
2,847
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
4
Median Likes
0
Median Retweets
17
75th Percentile
2,776
Top Tweet
0.28
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
40.5%
Original
49.1%
Replies
0.7%
Retweets
9.7%
Quotes
0.0%
Threads
0.1%
With Media
13.1%
With Links
46.7%
With #Tags
51.6%
With @Mentions
0.2%
With Emojis
124
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
1.21
Reply/Original Ratio
14.36
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
63.4%
Weekday Posts
36.6%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 22 retweets (1% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,999 followersHis audience primarily consists of baseball fans and followers of sports podcasts, with a focus on Toronto and New York baseball teams.
Average
Audience Quality
26.2%
Suspicion Index
33.6%
Low-Quality %
30
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
47.4%
Empty Bio
28.6%
<10 Tweets
12.7%
Mass Following (>2K)
0.0%
New (<90 days)
52.8%
Low Ratio (<0.1)
0.0%
New (<180 days)
89.9%
No URL
19.7%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
10,664,719
Total Potential Reach
30
Median Follower Reach
151
75th Percentile Reach
5.4%
>1K followers
0.8%
>10K followers
0.3%
>50K followers
0.2%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
50.8%
Creators
5,586 accounts
20.7%
Consumers
2,272 accounts
28.6%
Dormant
3,141 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
80
Verified Followers
0.73% of total
950
Protected Accounts
8.64% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @SinghLions | 1,330,286 | Restaurateur | Food, Travel, Influencer |
| @NOH8Campaign | 799,173 | Activism | equality, bullying, discrimination |
| @NaomiAKlein | 683,034 | Professor | Climate Justice, Activism, Journalism |
| @OccupyDemocrats | 554,574 | Political Activist | Progressive, Grassroots, Politics |
| @IamMzilikazi | 551,491 | Musician | Pan-African music, Album, Rise |
| @porlagoma | 535,605 | Sports Writer | Baseball, Writing, Motherhood |
| @garyhgoodridge | 361,333 | Fighter | UFC, Arm Wrestling, Mental Health |
| @baseball_ref | 267,635 | Sports Statistician | baseball, stats, history |
| @JimHarris | 257,451 | Author | AI, Disruption, Innovation |
| @DevonESawa | 244,823 | Actor | Movies, Travel, Family |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
5,781
Followers With Bio
5,218
Followers Without Bio
52.56%
% With Bio
47.44%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed7,051
Combined Engagement
6,709
Total Likes
342
Total Retweets
1,410
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
100%
With Hashtags
0%
With @Mentions
60%
With Links
Topical Analysis:
An awfully familiar face hanging out around the cage with #Bluejays today. https://t.co/yeA3nx9rMv
So #Yankees starter Clarke Schmidt was caught with an illegal substance on his hand tonight and told to wash it off and allowed to stay in the game. Third time a NYY starter has gotten caught this year, second time they've escaped ejection. Separate set of rules for NYY?
Alek Manoah has had two fantastic seasons. Alek Manoah has had three rough starts. Can we just calm down a little, please? #Bluejays
How cool must it be for #Bluejays infielders to be throwing to 9-time Gold Glover Don Mattingly in practice? He was being nonchalant and missed back to back short hops, so he kicked it up a notch, started moving and stretching and hasn’t missed a thing since. https://t.co/h9LL4j
#Bluejays gave us a tour of some of the behind-the-scenes spaces at the newly-renovated Rogers Centre. Lots of pics to come. Here’s a look at the space under the bullpen mounds where the relievers hang before warming up: https://t.co/OXnh3cbf13
Key Insights & Takeaways
He often highlights player behavior and team dynamics, providing a behind-the-scenes look at MLB events. He addresses controversies and player conduct, offering balanced and critical perspectives. He emphasizes the importance of patience and perspective in evaluating player performance.
Strengths
- + Established follower base of 84,718
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @Wilnerness reveals an growing Twitter presence with 84,718 followers. The account demonstrates a conversation-first approach, averaging 23.3 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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