World Meteorological Organization
News from the World Meteorological Organization and WMO Members.
195,208
Followers
1,061
Following
18,144
Tweets
211.2
Avg Engagement
3,372
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @WMO's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2010-02-10
- Verification:Yes
- Location:Geneva, Switzerland
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:54.3
- Avg Retweets per Tweet:156.8
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,250 tweetsThe account consistently receives high average likes and retweets, indicating strong public interest in climate-related content. Engagement is driven by breaking news and data from the WMO and its member states.
54.3
Avg Likes/Tweet
156.8
Avg Retweets/Tweet
176,591
Total Likes
509,657
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
21
Median Likes
28
Median Retweets
137
75th Percentile
92,181
Top Tweet
1.08
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
49.0%
Original
5.5%
Replies
34.7%
Retweets
10.8%
Quotes
0.0%
Threads
3.0%
With Media
98.1%
With Links
81.4%
With #Tags
64.8%
With @Mentions
19.7%
With Emojis
247
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.11
Reply/Original Ratio
0.31
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
96.1%
Weekday Posts
3.9%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1,128 retweets (35% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience includes climate scientists, weather enthusiasts, and the general public interested in climate change and extreme weather. It also reaches policymakers and media outlets due to its authoritative nature.
Average
Audience Quality
24.9%
Suspicion Index
26.3%
Low-Quality %
44
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
35.0%
Empty Bio
25.6%
<10 Tweets
16.5%
Mass Following (>2K)
0.0%
New (<90 days)
53.5%
Low Ratio (<0.1)
0.0%
New (<180 days)
82.2%
No URL
17.6%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
73,471,612
Total Potential Reach
44
Median Follower Reach
219
75th Percentile Reach
8.4%
>1K followers
1.2%
>10K followers
0.3%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
54.5%
Creators
27,241 accounts
19.9%
Consumers
9,936 accounts
25.6%
Dormant
12,823 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
686
Verified Followers
0.68% of total
12,278
Protected Accounts
12.16% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,100,491 | Wrestler | Wrestling, Motivation, Self-promotion |
| @weatherchannel | 4,430,941 | Meteorologist | Weather, Forecasts, Alerts |
| @CNNChile | 4,034,678 | News Outlet | News, Chile, Beyond |
| @NASAEarth | 3,665,305 | Space Research | Space, Earth, Lives |
| @mikeseidel | 2,479,291 | Meteorologist | Weather, Channel, Meteorology |
| @GaelGarciaB | 2,447,812 | Actor | Pachanga, Banda, Pesero |
| @ICRC | 2,294,572 | Humanitarian | Humanitarian, Conflict, Protection |
| @Kitti3Miti | 1,952,342 | Reporter | Reporter, TV host, LFC |
| @esa | 1,642,218 | Space Agency | Space, European, Activities |
| @KenyaRedCross | 1,362,001 | Humanitarian | Emergency response, Humanitarian aid, Disaster relief |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
68,116
Followers With Bio
32,880
Followers Without Bio
67.44%
% With Bio
32.56%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed151,524
Combined Engagement
10,146
Total Likes
141,378
Total Retweets
30,305
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
40%
With Hashtags
80%
With @Mentions
80%
With Links
Topical Analysis:
RT @TIME: .@GretaThunberg is TIME's 2019 Person of the Year #TIMEPOY https://t.co/YZ7U6Up76v https://t.co/SWALBfeGl6
RT @POTUS: This Earth Day, I’m proud to say science is back.
WMO will verify the temperature of 130°F (54.4C) reported at Death Valley, California, on Sunday. This would be the hottest global temperature officially recorded since 1931. https://t.co/AOaWHKWVKJ
RT @WhiteHouse: Today, President Biden rejoined the Paris Agreement on Climate Change. https://t.co/V4fVV2i2jZ
RT @Peters_Glen: How big is the CO₂ bucket for 1.5°C? Well, the bucket is about to overflow in a few short years, unless we: 1. Turn off the tap (urgently) 2. Put a hole in the bottom to remove CO₂ (negative emissions) #COP25 #CarbonBudget @FutureEarth @gcarbonproject https://
Key Insights & Takeaways
The account frequently highlights extreme weather events and their connection to climate change. It emphasizes the urgency of climate action based on reports from the IPCC and other scientific bodies. It uses verified data and real-time updates to build credibility and trust with its audience.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 195,208
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @WMO reveals an well-established Twitter presence with 195,208 followers. The account demonstrates a content-creator strategy, averaging 211.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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