ZACH CAMPBELL

ZACH CAMPBELL

@zachcampbel

“Maybe It’s Love” Out Now!

Los Angeles, CA https://vyd.co/Maybeitslove Joined 2019-07-25 Date of Analysis: Dec 16, 2025

36,902

Followers

166

Following

971

Tweets

827.4

Avg Engagement

22

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @zachcampbel's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2019-07-25
  • Verification:No
  • Location:Los Angeles, CA

Data Summary

  • Tweets Analyzed:822
  • Avg Likes per Tweet:702.9
  • Avg Retweets per Tweet:124.6
  • Followers Analyzed:37,135

Engagement Analysis

Based on 822 tweets

Zach Campbel's tweets consistently receive high engagement, with an average of 24,935 likes and 3,720 retweets per post. This indicates a highly interactive and interested audience.

702.9

Avg Likes/Tweet

124.6

Avg Retweets/Tweet

577,749

Total Likes

102,382

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

77

Median Likes

7

Median Retweets

452

75th Percentile

71,751

Top Tweet

22.42

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

60.8%

Original

13.7%

Replies

8.9%

Retweets

16.5%

Quotes

0.0%

Threads

0.4%

With Media

74.2%

With Links

10.0%

With #Tags

48.5%

With @Mentions

30.8%

With Emojis

94

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.23

Reply/Original Ratio

1.86

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

72.0%

Weekday Posts

28.0%

Weekend Posts

Top Hashtags

#lostresort (7) #awayfromyou (4) #grammys2023 (3) #chatshit (3) #rapshit (3) #newprofilepic (3) #grammys (3) #stupidlove (3) #boporflop (3) #adeleiscoming (2)

Most Mentioned

@youtube (182) @zachcampbel (53) @tremelvin (13) @alfredlewislll (10) @terrellgrice (8) @thejessiewoo (6) @lilnasx (6) @arnellarmon (6) @itstarekali (5) @thekalenallen (4)

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Content Strategy Analysis

Based on 822 tweets

Content Type Distribution

Content Breakdown

Original Tweets 500 (61%)
Replies 113 (14%)
Retweets 73 (9%)
Quote Tweets 136 (17%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 73 retweets (9% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 822 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 37,135 followers

His audience appears to be fans of pop culture, music, and social justice topics. The mix of celebrity mentions and activism suggests a diverse and engaged following.

Good

Audience Quality

17.4%

Suspicion Index

16.8%

Low-Quality %

106

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

25.4%

Empty Bio

12.9%

<10 Tweets

16.3%

Mass Following (>2K)

0.0%

New (<90 days)

37.2%

Low Ratio (<0.1)

0.0%

New (<180 days)

81.3%

No URL

8.1%

<3 Tweets

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

69,968,679

Total Potential Reach

106

Median Follower Reach

376

75th Percentile Reach

10.5%

>1K followers

1.2%

>10K followers

0.3%

>50K followers

0.2%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

74.0%

Creators

27,477 accounts

13.1%

Consumers

4,877 accounts

12.9%

Dormant

4,781 accounts

103

Verified Followers

0.28% of total

4.9%

Professional Bios

founder, dev, analyst, etc.

0.18

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (487) Atlanta, GA (393) Los Angeles, CA (359) Chicago, IL (317) Houston, TX (298) New York, NY (210) London, England (185) New York, USA (184) California, USA (172) Dallas, TX (169)

103

Verified Followers

0.28% of total

6,186

Protected Accounts

16.66% of total

6 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,106,814 Wrestler Wrestling, Motivation, Self-promotion
@LilNasX 8,043,676 Musician Music, Fashion, Art
@verified 4,201,657 - -
@chartdata 1,992,995 Music Analyst music charts, awards, industry news
@PopCrave 1,356,215 Entertainment Music, Entertainment, Celebrities
@rickeythompson 959,206 Comedian Comedy, Fashion, Business
@NOH8Campaign 802,126 Activism equality, bullying, discrimination
@dreamdoll 795,827 Rapper Music, Fashion, Beauty
@SleepSkee 711,442 Musician Music, Independent, Artist
@paul_steele 648,147 Travel Blogger Travel, hiking, photography

Top Keywords in Follower Bios

love (1,406) life (1,034) sheher (995) ig (939) black (769) music (767) hehim (662) account (619) artist (520) stan (488)

Top Hashtags in Follower Bios

#blacklivesmatter (336) #blm (172) #1 (56) #beyhive (48) #blacktranslivesmatter (32) #allblacklivesmatter (28) #stopasianhate (21) #barb (21) #renaissance (19) #lgbtq (18)

27,688

Followers With Bio

9,447

Followers Without Bio

74.56%

% With Bio

25.44%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 822 analyzed

219,124

Combined Engagement

191,248

Total Likes

27,876

Total Retweets

43,825

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

0%

With @Mentions

80%

With Links

Topical Analysis:

Music Pop Culture Social Justice Activism Celebrity Culture

Key Insights & Takeaways

His content often blends pop culture with social messages, showing a balance between entertainment and activism. He frequently references celebrities and music, suggesting a strong connection to the entertainment industry. His use of hashtags and calls to action indicates an intent to engage and mobilize his audience.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 36,902
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @zachcampbel reveals an well-established Twitter presence with 36,902 followers. The account demonstrates a content-creator strategy, averaging 827.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025